Articles & Resources

…While we are all aware that vehicle wrapping is a custom business, it also comes with mistakes, waste, and time that can kill your profits, momentum, and, most importantly, the culture of your company…

AI can save time, but it can’t install wraps. Grant Dorsey breaks down where tech helps—and where your hands still matter most.

Not every wrapper starts at the same level, but the right tools can make all the difference. Whether you’re a seasoned pro or just getting started, having the best gear matters. That’s why we teamed up with the crew at Masters of Branding (M.o.B.) to find out which tools they rely on every day… 

When I first scoped this project back in 2019, I had no idea it would take four years to finish. Between material delays, a full pandemic shutdown, and a constantly shifting start date, this job tested every bit of patience and persistence I had. But when the call finally came to gear up, I was ready…

Wrapping exotic cars boosts profits and reputation. Learn techniques, protect warranties, and ensure precision with expert tips and tools.

Should you remove hardware when wrapping? Learn the 5-minute rule, Tuck and Cut 2, and smart techniques to save time and maximize profits.

SEMA is the ultimate event for wrappers—discover innovations like dry apply PPF, network with pros, and explore cross-industry techniques.

In vinyl wrapping, staying ahead requires a Never Stop Learning mindset. Hands-on training and daily improvement are key to success.

Maximize your trade show experience with a solid game plan! Network, learn hands-on, and score exclusive discounts on tools and equipment.

True dry-apply PPF is finally here! With the rise of dry apply PPF, car wrappers are increasingly facing new challenges in installation...

Wrap competitions boost skills and connections. Compete to learn from pros, network with industry leaders, and break your limits!

3 tips to boost your interior film installation and increase profits. Learn cutting techniques and use pre-cut pieces for faster installs.

Understanding film manufacturing boosts wrap skills: tension, cast vs. calendar films, and how liners affect adhesive performance.

I will open this article with a simple saying that any contracted installer MUST abide by at all costs – YOUR JOB IS TO MAKE YOUR BOSS LOOK GOOD. What does this mean exactly?

Selling anything to a potential client can be very difficult. Especially if you are not comfortable with selling. Once you have your sales techniques down or have a great team of sales staff, I highly recommend creating a blueprint for upselling to your customers.

I am the director and president of Design Lab Inc. located in Gifu, next to Nagoya City, right in the middle of Japan. I think there are many people who don't know much about me so, I would like to tell you a little about myself since I started working in this market.

PPF is the best way to protect your vehicle from rock chips, water stains, scratches, etc. However, not following a strict process before and during installation will lead to mistakes and failures of the film.

In last month’s edition of WrapFam Unleashed, I presented the “revolutions” that occurred in the vehicle wrapping industry. These significant changes to the products and processes used to create wraps were instrumental in the explosive success of the wrap segments.

Earned media is one of the most challenging forms of marketing there is because it’s mostly out of your control. Paid media – pretty easy. Find a channel (Facebook if you’re a wrap shop), narrow your audience, create an ad that will make people stop scrolling, put some money against it, and you’re off to the races. The goal is simple. Generate revenue.